1️⃣ Content Marketing
Creating valuable posts to attract and engage audiences
(Images, videos, blogs, reels, infographics)
2️⃣ Social Media Advertising (Paid Ads)
Paid promotions on platforms like:
- Facebook & Instagram Ads
- YouTube Ads
- LinkedIn Ads
- X (Twitter) Ads
Targeted by age, location, interests, behavior, etc.
Collaborations with:
- Macro / Micro influencers
- Bloggers / YouTubers
- Industry experts
Helps reach a trusted audience quickly
4️⃣ Social Media Management
Handling complete profiles:
- Posting schedule
- Engagement (comments, DMs)
- Page optimization
- Community building
5️⃣ Social Media Analytics
Tracking performance:
- Reach, engagement, conversions
- Audience insights
Improves future strategy
6️⃣ Community & Engagement Marketing
Building an active community through:
- Polls, Q&A, contests
- Groups and discussion forums
- Customer support via messages
7️⃣ Video Marketing
Using formats like:
- Reels / Shorts / TikTok videos
- Live streaming (FB Live, YouTube Live)
Boosts conversions and retention
8️⃣ Social Commerce
Selling directly through platforms:
- Instagram Shop
- Facebook Marketplace
- WhatsApp Catalog
- Pinterest Product Pins
9️⃣ ORM – Online Reputation Management
Managing brand image:
- Reviews, feedback, complaints
- Crisis/negative comments handling
10️⃣ User-Generated Content (UGC) Marketing
Encouraging customers to share:
- Reviews
- Testimonials
- Photos & videos of your product
11️⃣ SEO for Social Platforms
Optimizing profiles and posts to increase visibility in search:
- Hashtags
- Keyword-optimized bios & descriptions